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Business & Management (2 cărţi)

Şterge filtrul: Editura | An publicare
Database Marketing Database Marketing
Autor(i): Blattberg, Robert C, Kim, Byung-Do, Neslin, Scott A.
Editura: SPRINGER - 2009
Disponibilitate: June 2009
Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today's organizations have » ...mai mult
Supply Chain Management with APO Supply Chain Management with APO
Autor(i): Dickersbach, Jorg T.
Editura: SPRINGER - 2009
Disponibilitate: June 2009
Opinia vizitatorilor: 5
The Advanced Planner and Optimiser (SAP APOTM) is the software from SAP dedicated to supply chain management. This book provides an overview about the supported SCM processes and explains how to implement » ...mai mult
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